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INTRODUCING THE NEW MONSTER® 24K HEADPHONES: A SOLID 24K PURE MONSTER SOUND® EXPERIENCE

Monster® 24K Headphone Inspired by Rapper Meek Mill's "24K Lifestyle"

New Headphone Features Precision Tuned Pure Monster Sound®: Crystal Clear Audio Perfection


Anaheim, CA, January 23, 2014  Monster, the world leader in high-performance personal audio, launched today a new headphone inspired by rapper Meek Mill's lifestyle-the Monster® 24K (#Monster24K). Designed for users who are not afraid of expressing who they are through its brilliant, bold look, the 24K headphones also signify the user’s taste in great sounding music—leaving no experience unrealized. The Monster® 24K is illuminating, eye-catching, and the edgy “24K” gold look is distinctively on trend. Its sound, a specially tuned 24K Pure Monster Sound® , taps into all of the emotion users expect to feel from a Monster® headphone. The Monster® 24K is exclusively available online at MonsterProducts.com (MSRP $319.95).

"Head Monster" Noel Lee noted: "We're really excited to launch the new Monster® 24K, inspired by super star rapper Meek Mill. From the inspiration, to the look to the music quality of 24K, everything about it taps into what consumers have come to expect from a Monster® headphone-it is the complete package."

Meek Mill stated:"We're really excited to launch the new Monster® 24K, inspired by super star rapper Meek Mill. From the inspiration, to the look to the music quality of 24K, everything about it taps into what consumers have come to expect from a Monster® headphone-it is the complete package."

Meek Mill stated: "I'm honored that Monster® would create a headphone that showcases my lifestyle. The sound of music is important to me, so I've been a fan of Monster for a while. The innovation of its products and the quality of the sound Noel creates is amazing and the 24K headphones just take it to the next level."

Monster® 24K: Solid 24K Music Experience
The headphone, hand-tuned with precision, features specially 24K-tuned version of Monster's signature audio Pure Monster Sound®, personally tuned by "Head Monster" Noel Lee, utilizing advanced technology, with tight, deep bass that gets users as close to the music as possible, with an unmatched clarity and depth.

The Monster® 24K over-ear look and fit is designed with attention to detail. The headphone’s super soft ear cushions showcase a contrasted stitch, to seamlessly coordinate with its lush gold tone. Comfortable and ultra-durable, the swivel ear cup also adds function for the casual user to the DJ professional.

The Monster® 24K over-ear look and fit is designed with attention to detail. The headphone’s super soft ear cushions showcase a contrasted stitch, to seamlessly coordinate with its lush gold tone. Comfortable and ultra-durable, the swivel ear cup also adds function for the casual user to the DJ professional.

Pure Monster Sound®
Developed by Head Monster Noel Lee, himself a musician, as well as an engineer, Pure Monster Sound® uses Monster’s latest proprietary technologies to offer the full experience of live music, with extreme clarity, tight articulation, and deep pounding bass that motivates you to achieve at your highest level of performance.

ABOUT MONSTER
For the past 35 years, Monster has been a catalyst for innovation and big ideas. Discovering that cables in hi-fi systems influenced the sound, Head Monster Noel Lee developed Monster Cable® - an immediate hit. Monster engineered the sound of Beats® headphones, and has since become the world's leading manufacturer of high-performance headphones, all featuring Pure Monster Sound® technology. Today, the company offers advanced connectivity solutions for professional musicians, home entertainment, computing, mobile and gaming, as well as high performance AC Power and conditioning products. Monster continues to lead in innovation with over 662 patents worldwide and 100 pending, offering more than 5,000 products in over 160 countries. Monster also prides itself in helping those who are in less-than-fortunate circumstances through Monster Cares. Above all, Monster does what it does Because The Music Matters.

Explore the world of Monster at www.monsterproducts.com. To become a fan of Monster products, please follow us on Facebook (www.facebook.com/monsterproducts) or Twitter (www.twitter.com/monsterproducts). Follow the Monster® GO-DJ on social media via #MonsterGODJ


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